What’s the deal with all your blogging lately? Do you have a job?
[Of course, I am always looking for more work - if you need any Sage CRM help, feel free to give me a call. ]
Dig a little deeper and I think the real question here is: *why* am I blogging so much lately? This requires a bit more in the way of an answer.
I set a goal to blog at least once per business day during November. There are several reasons I started down this path:
- Share valuable information. Instead of sitting around my home office muttering to myself about different topics as I typically do, I felt a blog would be a great way to share information about a variety of topics from marketing, social networking tools and strategies, Sage related “stuff”, reviews, you name it. It’s definitely more socially acceptable than muttering to myself.
- Start some conversations. The world is changing pretty quickly these days and the best way to make sense of it is to hash it out with others. Some of the posts have been more successful at this than others. In particular, the ones on cloud washing, the stupidity of time tracking and billing, Twitter and the importance of Klout [btw for those that track it, my Klout currently stands at 50].
- Build my self-discipline. I’m not sure if I’m a typical entrepreneur – I’m not even sure there is such a creature as a “typical entrepreneur” – but oftentimes I find myself drowning in opportunities and ideas. Finding the time ^H^H^H finding the discipline to execute them is always a challenge. I feel that setting and keeping to this goal will help me build a pattern of success at execution that will hopefully translate to other endeavors.
- Improve my writing skills. It’s an absolute truth that we become good at the things we do. For more on this thought, check out this link for a great synopsis of this concept in action (kudos to Wayne Schulz for bringing it to my attention). Personally, I want to be a more engaging writer going forward. I firmly believe fresh content and sharing information is where it’s at these days. [For more examples of my sharing information approach - please check out Azamba Partners which is dedicated to helping other Sage partners introduce Sage CRM to their clients.]
- Improve my writing speed. This ties into point #3 above. I sometimes fall victim to trying to get everything “just so” and perfect it before I launch. As famed philosopher Voltaire stated eloquently “the better is the enemy of the good” meaning that, all too often, waiting for perfection can turn into a fool’s game. It’s never been more true than today in the world where millions of people are conditioned to use beta software and marketing is often done in a real-time, on the fly approach by others.
An unexpected side benefit from this project have been a huge sense of fulfilment and enjoyment from sharing with others – mostly other people in the Sage world but oftentimes it has extended beyond that. I’ve also been introduced to a lot of new ideas and approaches that I wouldn’t have encountered if I hadn’t undertaken this excercise.
It’s proving to be an interesting journey and I hope you all have been enjoying the ride along with me.